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RISMEDIA, September 21, 2010—Social media and social marketing offer us an opportunity that is so much more powerful than most people realize. As Allan Dalton, chief marketing officer for RISMedia and co-founder and president of the Top 5 in Real Estate Network®, often says, social media represents the “democratization of information” and offers all of us the chance to become “citizen journalists.” In other words, through the effective use of social media, we can position ourselves as thought leaders.…

RISMEDIA, July 24, 2010—(MCT)—The outdoor kitchen is rapidly becoming the social hub of the home, much as the indoor kitchen is the favorite gathering place for family and friends. The trend is especially strong in areas where the climate favors outdoor living almost year-round.

“It’s a hot item,” said Scott Redmon, owner of Alfresco Living in Maitland, Fla. “And the outdoor kitchen is becoming a lot more than a grill and a sink in the corner of the porch. It’s …

RISMEDIA, July 15, 2010—If we turn the clock back 30 years ago, when we started down this path as real estate agents, it was all about “Call us if you want to sell your home or find a home.” Eventually, we moved from a selling and listing focus to a marketing and then social marketing focus. In the last 2-3 years in particular, however, our industry has experienced perhaps our most significant shift—we’ve moved from being a product-based industry to …