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RISMEDIA, July 16, 2010—“Real estate has shifted.”

“Today’s buyer is more educated than ever before.”

These statements echo throughout the real estate sector as agents attempt to adapt their marketing strategies to an ever-evolving consumer.

It’s fitting then, that REBAC debuted a new course this spring, designed to help agents market themselves where consumers are already interacting: online and through social media.

Real Estate Marketing Reboot is a one-day course that expands on marketing fundamentals, teaching students everything from…

I really got a dose of reality today when I was working on getting approval from the second lien holder on one of my short sales.  The particular property in question has a first and a second with Wells Fargo.  The first position provided short sale approval at a 50% reduction of the original loan balance.  The investor backing the loan however, would only allow 00 to the second lien holder.  The loan amount due the second is 2,000 so…